Sixth-Generation Toyota RAV4

The sixth-generation Toyota RAV4 is the first RAV4 model to be made within the Reiwa era; the previous model, launched in April 2019, is the last Heisei era RAV4. Long story short, but here we are, the forefather of the crossover SUV boom has been regenerated for touring in mind.

2026 Toyota RAV4

The all-new, sixth-generation Toyota RAV4 starts at 4,500,000 Yen plus additional costs. What you get is a completely new take on the forefather of the crossover SUV boom that focuses more on touring in mind while delivering the same RAV4 experience carried over from its predecessors.

2026 Toyota RAV4

Beginning with the exterior, the all-new model features a boxy silhouette akin to one of its big brothers, the Toyota Land Cruiser 250, while incorporating the current hammerhead look that Toyota shamelessly stole from Ferrari for today's models. The rear view, meanwhile, can be easily mistaken for the Nissan X-Trail, one of its key rivals. 

The basic Z model is styled to look like the Toyota Crown SUVs, while the Adventure model features a more rugged design and a hexagonal front face to make its tough statement.

2026 Toyota RAV4 interior

2026 Toyota RAV4 interior

Inside, the all-new RAV4 features a new center stack, shift-by-wire system, 12.3-inch digital gauge cluster, and others. Although it's still as spacious as before, the all-new RAV4 comes with a new rear seatback that can be folded flat to increase cargo space and the optional hands-free power liftgate with expanded detection area for better convenience.

With tech as its core, the all-new RAV4 is the first Toyota to be powered by the Arene software development platform. Powered by AI, the new multimedia system delivers enhanced connectivity, navigation, and security tools with a faster processing rate than before.

2026 Toyota RAV4 GR SPORT

The all-new RAV4 is built on the same TNGA-K unibody platform as the previous model but is now exclusively available in an e-Four Hybrid 4WD configuration. It features the A25A-FXS 1.5-liter inline-four cylinder engine, which is paired with two motor-generators via a planetary-type continuously variable transmission (CVT) and a nickel battery. This powertrain delivers a total output of 240 PS and achieves a fuel economy of 22.9 km/L based on WLTC mode standards.

In addition to its EV mode, the all-new RAV4 comes with a Drive Mode Select that includes TRAIL mode and SNOW mode. It also introduces a new Electronically-Controlled Brake system, which enhances performance on rough terrain.

By 2026, a more powerful RAV4 Plug-in Hybrid (PHV) and the first-ever RAV4 GR SPORT will be added to the lineup, boasting over 300 PS of total power output.

Thanks to its Arene software, the advanced driver-assistance systems (ADAS) in the all-new RAV4 have been significantly improved. Arene supports the latest Toyota Teammate systems, including a new generation of Toyota Safety Sense, which features Front Cross Traffic Alert, enhanced Lane Change Assist, an updated Pre-Collision System, and over-the-air (OTA) software updates, among other advancements.

The all-new sixth-generation Toyota RAV4 continues its over three-decade legacy while incorporating a wealth of innovative features to ensure practicality for the long journey ahead. While some aspects may be controversial, the RAV4 effectively balances tradition with modernity. This is what the new normal looks like.

Photo: Toyota Motor Corporation